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MessagePosté le: Ven 22 Sep - 06:55 (2017)    Sujet du message: I am going to get to meta tags within the subsequent part Répondre en citant

 Different key phrases ought to be included within the h1, h2, h3 tags and so on in decreasing order of importance. The key phrases the user searched for will appear in bold in the description. Having a effectively written description could possibly be the difference in being passed over as spam and a click. This is not true, while search engines like google crawl your website and determine what terms your website is relevant to, having them packed into your content can make your content seem unnatural and spammy.. For our Real estate web site the h1 header might be "Purchase and Sell Real Estate in the Tokyo Area" and underneath might be brief description of the business.Meta Keywords/DescriptionThe meta keywords tag is another place where some individuals have misconceptions. Giving your competitor an inside look at what your trying to accomplish could harm you in the long run."In the properly optimized title we nonetheless ensure that the term "Real Estate In Tokyo" are the first phrases within the title but we do not repeat it to make it more natural sounding. web optimization is a perpetually advancing effort and you need to always be trying to improve your site.How many occasions have you come across a web site that reads like this "In search of real estate in Tokyo? This is the best guide for real estate in Tokyo Purchase real estate, find houses for sale in Tokyo and sell houses in Tokyo here!" Sounds kind of redundant doesn't it? Think about someone talking to you like that. Most search engines will identify this as spammy. 
While the description won't help your ranking if the users key phrases are in bold in your description this can make your page extra visible (not to mention if the key phrase can be in your title your web page title shall be in bold as well). As people grew to become aware of this and began abusing it by putting irrelevant keywords in there the engines reduced the value they placed Tilting pad journal bearing on them (Google does not even look at them). Your title and h1 tags are good locations to begin (I am going to get to meta tags within the subsequent part).The meta description tag is where you write a short description (below 170 chars) about the page. 
A better title looks something like "Real Estate in Tokyo | Buy and Sell Property Here. Some folks suggest to stll use the tag it as it could possibly still help to have them even when the engines don't look at them. "Purchase and Sell Property Here" is included to inform the person of what the site offers. For the site attempting to sell real estate in the earlier tip they may have gone with the same spammy tactic and made the title tag something like "Real Estate Tokyo, Homes Tokyo, Houses on the market in Tokyo, Sell real estate in Tokyo. Years ago engines like google used to use them to see what was on a webpage. We also include the location to help rank for local searches.HTML TagsThese are the areas you will want to ensure that your keywords are in. The h2 header may very well be the precise section for purchasing property in Tokyo and so on. It's advisable to incorporate your desired keywords throughout your content but in a manner that sounds natural and makes sure your content is useful." Once again this appears spammy to engines and users alike. I disagree however, your opponents can easily have a look at your source code and see what keywords you are trying to rank for and begin their own marketing campaign to sliding bearing rank for those keywords.Keyword DensityIt's a widespread misconception that having your desired key phrases appear over and over again in your content is the best way to rank well for that keyword. This tag has no bearing on rankings, and a small bearing on content relevance, it is nonetheless the small bit of text that appears under the pages title in the SERP


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